The Modern Traveller
Understanding the demands and needs of the modern traveller in an ever-changing industry.
How to master future travellers
Adapting to the modern traveller
The travel industry is facing new opportunities and challenges. Travel companies and airlines need to respond quickly to these changes, and with the right strategy, in order to stay competitive and maximise revenue on each traveller.
Learn more about the characteristics and driving forces in order to engage three of the most interesting traveller generations and a new, rapidly expanding market:
Emerging Generation Z
Retiring Baby Boomers
Expanding Asian market
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